Fit

Acumen designed the brand identity and environmental communications for FIT Athletic Club River Oaks, a 34,000 square foot athletic club in Houston, Texas.  Acumen also developed the marketing strategy and the overall planning for the flow of the space that allowed the brand to define the experience. Fit continues to be a destination workout facility to Houston’s Central Business District.

Capabilities: brand-to-space design, branding + identity, design, environmental, experiential, graphic, innovation, marketing + communications

You can email or call, but we'd rather see your face. Stop in, relax & enjoy some of our liquid inspiration.